Screenvision Leans In to the ‘Stable and Robust’ Moviegoing Audience in Its Pitch to Advertisers

In the year since Screenvision’s last upfront, plenty has happened
in the cinema world, from Movie Pass switching business models and
angering customers to the box office success of Avengers: Endgame.
It’s partly why Screenvison is leaning in to the narrative that the
movie industry’s more vibrant and alive than ever before for its
pitch…
Source: Marketing Blogs
Screenvision Leans In to the ‘Stable and Robust’ Moviegoing Audience in Its Pitch to Advertisers