Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: A guy named Tom is slowly (or maybe quickly) turning into his dad in another installment of Progressive’s continuing comedic campaign that ends with an announcer saying, “Progressive can’t protect you from becoming your parents, but we can protect your home and auto when you bundle with us.” Olay presents a fresh 90-second cut of “I Can’t Wait to Wash My Face, The Musical” (no kidding); a slightly longer version produced in collaboration with PureWow debuted online a couple weeks ago. And Truth, the anti-smoking initiative, also goes the musical route in two separate spots: one about smoking-related erectile dysfunction (“Twinkle, Twinkle, Little Dick”) and the other featuring a singing butt (again, no kidding).
Source: FS – Advertising Blogs !
Watch the newest ads on TV from Olay, Progressive, Truth and more